The refreshed apple.com/privacy page uses just a few words to describe how each app protects your privacy. If you want to know more, you can click the + icon and you’ll get a two-paragraph explanation.
Head over to the features tab, and Apple provides even more info on privacy related to Safari, Maps, Photos, Messages, Siri, Apple News, Wallet, and Health. All of the info is broken down into digestible pieces
The company, for the most part, is in a different line of business: it makes the vast majority of its money selling hardware, software, and services to its customers unlike its competitors threading on personal information and data.
The tech giants also strongly solicited other tech companies at this year’s Consumer Electronics Show. It placed a billboard in Las Vegas reading “What happens on your iPhone, stays on your iPhone.”
But the iPhone has had its share of security flaws, most recently after the recent release of iOS 13, which exposed contact details stored in iPhones without requiring a passcode or biometric identification.
Apple (AAPL) has encountered other privacy problems, too. Last year, Bloomberg reported the Chinese government secretly placed data collection chips in Apple hardware. Cook said there was “no truth” to the report.
And in August, Apple apologized for letting contractors listen to commands that users give to its voice assistant Siri. The practice, which is designed to improve Siri’s quality, came under scrutiny after The Guardian reported that contractors could hear users’ private conversations. Apple responded by saying it would no longer keep audio recordings of users’ interactions with Siri.
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